Wednesday, April 25, 2018
Monday, February 6, 2012
A natural extension of this effort is a program to aid your local businesses in competing with the threats posed by large retailers. No local business can survive head to head competition, but with careful attention to inventory mix, promotion, and personal service, many can find a niche that allows them to remain viable and profitable. Community support is also essential, and a successful small business program will also involve promoting the "shop at home" concept to the benefit of your local businesses.
Future posts will provide more specific guidance into efforts you can undertake in your community. I'm currently offering my services to assist communities in initiating these programs.
Monday, June 6, 2011
Delta Regional Authority, Gov. Beebe to Launch Taskforce “Razorback”
300 Military Medical Personnel to Provide Shot in the Arm to Delta’s Health Care
The health initiative named Taskforce “Razorback” and led by military reservists from across the nation, will operate for the next two weeks, June 8-18, in the towns of Eudora, Helena-West Helena, Marianna, McGehee, and Wynne.
The Delta has faced record level flooding over the last two months. Receding waters have only begun to reveal the extent of the devastation to families and towns across the region – with millions of dollars of crops washed away, thousands of homes destroyed, and businesses shuttered.
Taskforce “Razorback” – Delivering Free Medical and Dental Care to Delta Families
-Free health and dental services for approximately 5,000 people in five towns will be delivered.
-Any resident is eligible for services that include testing for diabetes, high-blood pressure, eye exams and general dentistry.
Chairman Masingill said, “This initiative honors the strength and determination of Arkansas families during this challenging time. Not only are we renewing our commitment to these families, but we are providing a major shot in the arm to the region’s health. Existing health disparities are a hindrance to the Delta’s vibrant communities and the DRA is committed to combatting them.”
“This care would be important in any year, but it is especially needed after the recent floods and storms we’ve experienced in the Delta,” Governor Beebe said. “We are proud to see these military professionals helping those who need it the most with assistance from the Delta Regional Authority.”
Thursday, November 18, 2010
As I said last time, packaging and promotion is critical . . . as a part of your overall bid to serve the heirs to your current customers. Put together a brochure (print and electronic) and perhaps a web site to promote your ability to assist families in preserving and enhancing wealth across generations . . . include descriptions of all the ways that you can help. Remember that promoting a comprehensive package casts you in a much better light than waiting to react to requests for services. If you are serious about surviving generational transfer, make it evident to all that do business with you.
Tuesday, November 2, 2010
Lets look at the second of the three keys to retaining banking relationships across generations: technology. Banking has been quick to adapt many new technologies, and a lot of them are customer facing. From the advent of automated teller machines, through voice response systems, to today's mobile banking platform, customers are demanding, and banks (most of them anyway) are providing a variety of technologies to make access to information and transactions simple and painless. A large part of maintaining and preserving relationships with heirs and potential heirs is ensuring that it's easy for them to do business with you. This includes Internet Banking for individuals, and Internet cash management for businesses, along with remote deposit capture for those customers who still handle checks as a primary payment method for their business dealings. The rising popularity of PDA/Smart Phone devices makes mobile banking - as an extension of your Internet Banking product - a must.
Packaging and promoting these services is important . . . as a part of your overall bid to serve out of town customers. Put together a brochure (print and electronic) and perhaps a web site to promote your ability to assist families in preserving and enhancing wealth across generations . . . include descriptions of all the ways that you can help. Remember that promoting a comprehensive package casts you in a much better light than waiting to react to requests for services. If you are serious about surviving generational transfer, make it evident to all that do business with you.
Tuesday, October 26, 2010
Tuesday, October 12, 2010
General Transfer is a key issue for most rural banks. One key challenge these banks have is relationship retention. If you've taken the first step (and some are frankly afraid to look) and found that many of the heirs to your current deposits are "somewhere else" then you realize the challenge. Two parallel tracks are necessary. First, address the heirs who are still local. Reach out, through parents if necessary, to form relationships and help these heirs learn that your bank can be a valuable tool for managing the assets that will be left to them, be they a business, land, or simply deposits. Second, put together a plan to reach out to absentee heirs with essentially the same message . . . we are here to help you manage your inheritance. Your plan for resident and non-resident heirs is comprised of three main parts: relationship (a face); services; and technology.